Toast, the digital technology platform built for hospitality, has partnered with Alicart Restaurant Group to implement the Toast platform across its portfolio of legendary high-volume institutions in major cities including Carmine’s, Virgil’s Real BBQ, and Mermaid Oyster Bar.
With some of the busiest dining rooms in the country, Alicart required a platform capable of handling extreme scale—its flagship Carmine’s in Times Square seats 3,000 guests daily, and serves up 300 orders of chicken parm, 514 pounds of pasta, and 900 meatballs per day*.
To manage the high level of demand, the restaurant uses more than 20 Toast terminals, including Toast Go handhelds, while leveraging partner integrations to maintain the exceptional speed and hospitality their guests expect.
“We build technology that honors the hard work of operators who refuse to cut corners,” said Kelly Esten, Chief Marketing Officer and Chief Operating Officer of Enterprise at Toast. “Alicart brands are the gold standard for great food and a great experience at high-volume. We are thrilled to provide the human-boosting tech and AI-powered tools they need to stay fast, precise, and focused on the thousands of guests that fill their dining rooms every day.”
Alicart has also found rapid success with Toast IQ, Toast’s AI assistant, which has transformed how staff and ownership interact with data. At Virgil’s BBQ in Las Vegas, the team used insights surfaced by Toast IQ to optimize menu combinations as a way to help drive increased check sizes. By identifying growth opportunities in real time, Toast IQ helped the team move past “analysis paralysis” to make fast, data-driven decisions.
Alicart Group President Alexis Blair will also join Toast’s Customer Advisory Board (CAB) to help advise on future product updates and development.
“Managing a fast-paced operation like ours means staying on top of countless details, from staffing and inventory to even the smallest menu changes. Toast has been instrumental in streamlining these processes, making it easier to identify growth opportunities and enhance the guest experience,” said Blair. “We’re leveraging Toast in a million different ways and are excited to work with Toast to keep growing our business while helping them build the tools that can help us all succeed across the industry.”
Alicart was also a marquee partner in the launch of Toast’s new brand, Built For Busy, participating in Toast’s Windows to Success activation and other events in New York City. Read more about the Built For Busy brand and how Toast is supporting busy operators of all kinds on the Toast Newsroom.
*Ingredient, guest count, and menu item metrics self-reported by Alicart.
