The Greene Turtle announced a summer promotion tied to the upcoming FIFA World Cup, featuring limited-time beverage specials, menu additions and viewing party offerings in partnership with Michelob Ultra and Truly.
Running from June 11 through July 19, the promotion includes discounted drink offerings such as $4 Truly Wild Berry beverages, $5 tall Michelob Ultra drafts, $7 tall Stella Artois drafts and $20 NUTRL and Truly buckets intended for groups.
As part of the promotion, guests will also have the option to substitute any burger or handheld bun with a limited-time Soccer Ball Pretzel Roll.
The campaign also highlights several existing value-focused offerings, including the $15.99 Turtle Trio bundle and Wing Fest, which features all-you-can-eat wings every Monday through Wednesday for $19.99.
In addition, the brand is promoting catering options for at-home viewing occasions, including menu items such as chicken tenders, burgers, loaded tots and crab dip.
The promotion arrives as restaurant chains and sports bars increasingly look to major global sporting events as opportunities to drive traffic, group dining and watch-party occasions throughout the summer.